--- title: CharityHowTo Blog | Retaining donors description: Retaining donors | Great information on all popular nonprofit topics written by experts in the field. --- [![CharityHowTo](https://blog.charityhowto.com/hs-fs/hubfs/CharityHowTo_February2020%20Theme/Images/header_logo_new.png?width=240&height=64&name=header_logo_new.png "CharityHowTo")](https://www.charityhowto.com/) - [Blog Home](https://blog.charityhowto.com/) - [Nonprofit Training](https://www.charityhowto.com/nonprofit-webinars) - [Google Ad Grants](https://googlegrants.charityhowto.com/aioggs) - [About Us](https://www.charityhowto.com/about) - [Contact Us](https://www.charityhowto.com/contact) - [Membership](https://membership.charityhowto.com/) # Category: retaining-donors ## [Mastering the Art of the Thank You: The Nonprofit Guide to Overcoming the Retention Crisis](https://blog.charityhowto.com/mastering-the-art-of-the-thank-you-the-nonprofit-guide-to-overcoming-the-retention-crisis) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [nonprofit fundraising](https://blog.charityhowto.com/tag/nonprofit-fundraising), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [donor retention](https://blog.charityhowto.com/tag/donor-retention), [Nonprofit Communications](https://blog.charityhowto.com/tag/nonprofit-communications), [Fundraising Tips](https://blog.charityhowto.com/tag/fundraising-tips), [Donor Relations](https://blog.charityhowto.com/tag/donor-relations), [Gratitude Strategies](https://blog.charityhowto.com/tag/gratitude-strategies) July 23, 2026 [![Mastering the Art of the Thank You: The Nonprofit Guide to Overcoming the Retention Crisis](https://blog.charityhowto.com/hs-fs/hubfs/Mastering%20the%20Art%20of%20the%20Thank%20You%20The%20Nonprofit%20Guide%20to%20Overcoming%20the%20Retention%20Crisis.png?width=409&name=Mastering%20the%20Art%20of%20the%20Thank%20You%20The%20Nonprofit%20Guide%20to%20Overcoming%20the%20Retention%20Crisis.png)](https://blog.charityhowto.com/mastering-the-art-of-the-thank-you-the-nonprofit-guide-to-overcoming-the-retention-crisis) [\[Continue Reading...\]](https://blog.charityhowto.com/mastering-the-art-of-the-thank-you-the-nonprofit-guide-to-overcoming-the-retention-crisis) ## [How to Master One-on-One Donor Asks That Inspire Bigger Gifts](https://blog.charityhowto.com/how-to-master-one-on-one-donor-asks-that-inspire-bigger-gifts) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [donor newsletter](https://blog.charityhowto.com/tag/donor-newsletter), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management) July 08, 2026 [![How to Master One-on-One Donor Asks That Inspire Bigger Gifts](https://blog.charityhowto.com/hs-fs/hubfs/How%20to%20Master%20One-on-One%20Donor%20Asks%20That%20Inspire%20Bigger%20Gifts.png?width=409&name=How%20to%20Master%20One-on-One%20Donor%20Asks%20That%20Inspire%20Bigger%20Gifts.png)](https://blog.charityhowto.com/how-to-master-one-on-one-donor-asks-that-inspire-bigger-gifts) [\[Continue Reading...\]](https://blog.charityhowto.com/how-to-master-one-on-one-donor-asks-that-inspire-bigger-gifts) ## [Thanking Donors the Right Way: A Retention Strategy for Nonprofits](https://blog.charityhowto.com/thanking-donors-the-right-way-a-retention-strategy-for-nonprofits) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management), [Donor Relationships and Acquisition for Nonprofits](https://blog.charityhowto.com/tag/donor-relationships-and-acquisition-for-nonprofits), [Major Donors](https://blog.charityhowto.com/tag/major-donors) February 10, 2026 [![Thanking Donors the Right Way: A Retention Strategy for Nonprofits](https://blog.charityhowto.com/hs-fs/hubfs/unnamed.jpg?width=409&name=unnamed.jpg)](https://blog.charityhowto.com/thanking-donors-the-right-way-a-retention-strategy-for-nonprofits) [\[Continue Reading...\]](https://blog.charityhowto.com/thanking-donors-the-right-way-a-retention-strategy-for-nonprofits) ## [How to Plan and Execute High-Impact Direct Mail Appeals](https://blog.charityhowto.com/how-to-plan-and-execute-high-impact-direct-mail-appeals) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [nonprofit marketing](https://blog.charityhowto.com/tag/nonprofit-marketing), [online marketing](https://blog.charityhowto.com/tag/online-marketing), [marketing](https://blog.charityhowto.com/tag/marketing), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [best fundraising](https://blog.charityhowto.com/tag/best-fundraising), [Funding](https://blog.charityhowto.com/tag/funding), [Nonprofit conference](https://blog.charityhowto.com/tag/nonprofit-conference), [Nonprofit Tips & Tricks](https://blog.charityhowto.com/tag/nonprofit-tips-tricks), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors) December 18, 2025 [![How to Plan and Execute High-Impact Direct Mail Appeals](https://blog.charityhowto.com/hs-fs/hubfs/direct-mail-is-not-all-about-writing-how-to-successfully-organize-and-execute-direct-mail-appeals-icons.png?width=409&name=direct-mail-is-not-all-about-writing-how-to-successfully-organize-and-execute-direct-mail-appeals-icons.png)](https://blog.charityhowto.com/how-to-plan-and-execute-high-impact-direct-mail-appeals) [\[Continue Reading...\]](https://blog.charityhowto.com/how-to-plan-and-execute-high-impact-direct-mail-appeals) ## [How to Thank Donors in Ways That Deepen Their Loyalty](https://blog.charityhowto.com/how-to-thank-donors-in-ways-that-deepen-their-loyalty) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management), [Donor Relationships and Acquisition for Nonprofits](https://blog.charityhowto.com/tag/donor-relationships-and-acquisition-for-nonprofits), [Major Donors](https://blog.charityhowto.com/tag/major-donors) November 25, 2025 [![How to Thank Donors in Ways That Deepen Their Loyalty](https://blog.charityhowto.com/hs-fs/hubfs/how-to-thank-donors-so-they-really-feel-thanked-250.jpg?width=409&name=how-to-thank-donors-so-they-really-feel-thanked-250.jpg)](https://blog.charityhowto.com/how-to-thank-donors-in-ways-that-deepen-their-loyalty) [\[Continue Reading...\]](https://blog.charityhowto.com/how-to-thank-donors-in-ways-that-deepen-their-loyalty) ## [Turn Your Newsletter Into a Powerful Fundraising Tool](https://blog.charityhowto.com/turn-your-newsletter-into-a-powerful-fundraising-tool) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [donor newsletter](https://blog.charityhowto.com/tag/donor-newsletter), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management) November 13, 2025 [![Turn Your Newsletter Into a Powerful Fundraising Tool](https://blog.charityhowto.com/hs-fs/hubfs/newsletter-that-motivates-donors-to-give-250-1.jpg?width=409&name=newsletter-that-motivates-donors-to-give-250-1.jpg)](https://blog.charityhowto.com/turn-your-newsletter-into-a-powerful-fundraising-tool) [\[Continue Reading...\]](https://blog.charityhowto.com/turn-your-newsletter-into-a-powerful-fundraising-tool) ## [The Secret to Nonprofit Storytelling That Drives Donations](https://blog.charityhowto.com/the-secret-to-nonprofit-storytelling-that-drives-donations) [Thanking donors](https://blog.charityhowto.com/tag/thanking-donors), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [cultivate donors](https://blog.charityhowto.com/tag/cultivate-donors), [donor retention](https://blog.charityhowto.com/tag/donor-retention), [Donor Management](https://blog.charityhowto.com/tag/donor-management) November 06, 2025 [![The Secret to Nonprofit Storytelling That Drives Donations](https://blog.charityhowto.com/hs-fs/hubfs/how-to-tell-stories-that-motivate-donors-to-give-the-real-story-you-need-to-tell-webinar-icon.png?width=409&name=how-to-tell-stories-that-motivate-donors-to-give-the-real-story-you-need-to-tell-webinar-icon.png)](https://blog.charityhowto.com/the-secret-to-nonprofit-storytelling-that-drives-donations) [\[Continue Reading...\]](https://blog.charityhowto.com/the-secret-to-nonprofit-storytelling-that-drives-donations) ## [Transform Your Gala: Strategies for More Engagement & Profit](https://blog.charityhowto.com/transform-your-gala-strategies-for-more-engagement-profit) [donor mail](https://blog.charityhowto.com/tag/donor-mail), [Thanking donors](https://blog.charityhowto.com/tag/thanking-donors), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [donor appreciation](https://blog.charityhowto.com/tag/donor-appreciation), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [cultivate donors](https://blog.charityhowto.com/tag/cultivate-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management), [donor motivation](https://blog.charityhowto.com/tag/donor-motivation), [Donor Relationships and Acquisition for Nonprofits](https://blog.charityhowto.com/tag/donor-relationships-and-acquisition-for-nonprofits), [Major Donors](https://blog.charityhowto.com/tag/major-donors) August 28, 2025 [![Transform Your Gala: Strategies for More Engagement & Profit](https://blog.charityhowto.com/hs-fs/hubfs/Transform%20Your%20Gala%20Strategies%20for%20More%20Engagement%20%26%20Profit.png?width=409&name=Transform%20Your%20Gala%20Strategies%20for%20More%20Engagement%20&%20Profit.png)](https://blog.charityhowto.com/transform-your-gala-strategies-for-more-engagement-profit) Get the free OnDemand Version Here [\[Continue Reading...\]](https://blog.charityhowto.com/transform-your-gala-strategies-for-more-engagement-profit) ## [Best practices for recognizing, thanking and retaining monthly donors](https://blog.charityhowto.com/best-practices-thanking-monthly-donors) [Fundraising](https://blog.charityhowto.com/tag/fundraising), [monthly giving](https://blog.charityhowto.com/tag/monthly-giving), [recognition](https://blog.charityhowto.com/tag/recognition), [Thanking donors](https://blog.charityhowto.com/tag/thanking-donors), [retention](https://blog.charityhowto.com/tag/retention), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [thank you video](https://blog.charityhowto.com/tag/thank-you-video), [thank you](https://blog.charityhowto.com/tag/thank-you), [thank you calls](https://blog.charityhowto.com/tag/thank-you-calls), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [cultivate donors](https://blog.charityhowto.com/tag/cultivate-donors), [Donor Management](https://blog.charityhowto.com/tag/donor-management) December 05, 2021 [![Best practices for recognizing, thanking and retaining monthly donors](https://blog.charityhowto.com/hs-fs/hubfs/Imported_Blog_Media/Best-Practices-for-Recognizing-Retaining-Monthly-Donors_Icon.png?width=409&name=Best-Practices-for-Recognizing-Retaining-Monthly-Donors_Icon.png)](https://blog.charityhowto.com/best-practices-thanking-monthly-donors) This is probably one of the most common questions I get whenever I’m presenting a webinar or an in-person session or workshop: “How do I best recognize, thank, cultivate and retain my monthly donors?” That’s why I’ve put together some common best practices. Of course, every organization is different, but most of these are very easy to implement. They don’t cost a lot of money and certainly they don’t take up a lot of your time. The more you can do and prepare before you launch your next monthly donor appeal, the better off you are. Here are three very important things to remember: The more you do in the Recognition, Thanking and Cultivation stage, the higher your monthly donor Retention.... [\[Continue Reading...\]](https://blog.charityhowto.com/best-practices-thanking-monthly-donors) ## [Drop in the bucket? Or a donor deluge?](https://blog.charityhowto.com/drop-in-the-bucket-or-a-donor-deluge) [how to retain donors](https://blog.charityhowto.com/tag/how-to-retain-donors), [Retaining donors](https://blog.charityhowto.com/tag/retaining-donors), [Cultivating donors](https://blog.charityhowto.com/tag/cultivating-donors), [donor retention](https://blog.charityhowto.com/tag/donor-retention) November 30, 2021 [![Drop in the bucket? Or a donor deluge?](https://blog.charityhowto.com/hs-fs/hubfs/Drop%20in%20the%20bucket%20Or%20a%20donor%20deluge_Blog%20Header%20(Hubspot).png?width=409&name=Drop%20in%20the%20bucket%20Or%20a%20donor%20deluge_Blog%20Header%20(Hubspot).png)](https://blog.charityhowto.com/drop-in-the-bucket-or-a-donor-deluge) Let your donors know their gifts have impact Nonprofits often deal in large numbers, raising millions of dollars to feed hundreds of thousands of starving children or saving thousands of homeless animals, or rebuilding whole communities after a disaster. But for most people, those numbers don’t resonate. We hurt for those in need, but we wonder how much our relative drop-in-the-bucket donations can help. You know that every dollar matters. Your job is to let your donors know that, as well. Part of the solution is helping donors think in digestible numbers. This campaign does a really nice job of that. Texas-based nonprofit Artist Boat promotes awareness and preservation of coastal prairies,... [\[Continue Reading...\]](https://blog.charityhowto.com/drop-in-the-bucket-or-a-donor-deluge) [![donod-clinic](https://blog.charityhowto.com/hubfs/donod-clinic.png "donod-clinic")](https://donordataclinic.net/) [![new-and-free-the-complete-grant-faq-for-nonprofits-cht-library-tile](https://blog.charityhowto.com/hubfs/new-and-free-the-complete-grant-faq-for-nonprofits-cht-library-tile.webp "new-and-free-the-complete-grant-faq-for-nonprofits-cht-library-tile")](https://www.charityhowto.com/grants-for-nonprofits-faq/) Enter your email address below to begin receiving invitations to our latest FREE, premium, live, and on-demand nonprofit training webinars! ### Recent Posts ### Categories - [Fundraising (83)](https://blog.charityhowto.com/tag/fundraising) - [nonprofit marketing (47)](https://blog.charityhowto.com/tag/nonprofit-marketing) - [Donor Management (36)](https://blog.charityhowto.com/tag/donor-management) - [Nonprofit Tips & Tricks (36)](https://blog.charityhowto.com/tag/nonprofit-tips-tricks) - [nonprofit fundraising (26)](https://blog.charityhowto.com/tag/nonprofit-fundraising) - [Nonprofit Professionals (25)](https://blog.charityhowto.com/tag/nonprofit-professionals) - [Grant Writing Tips (21)](https://blog.charityhowto.com/tag/grant-writing-tips) - [Social Media for Nonprofits (21)](https://blog.charityhowto.com/tag/social-media-for-nonprofits) - [grants (20)](https://blog.charityhowto.com/tag/grants) - [Cultivating donors (19)](https://blog.charityhowto.com/tag/cultivating-donors) - [nonprofit management (19)](https://blog.charityhowto.com/tag/nonprofit-management) - [AI for Nonprofits (18)](https://blog.charityhowto.com/tag/ai-for-nonprofits) - [Nonprofit Grants (18)](https://blog.charityhowto.com/tag/nonprofit-grants) - [best fundraising (18)](https://blog.charityhowto.com/tag/best-fundraising) - [donor retention (18)](https://blog.charityhowto.com/tag/donor-retention) - [AI (17)](https://blog.charityhowto.com/tag/ai) - [Donor Relationships and Acquisition for Nonprofits (17)](https://blog.charityhowto.com/tag/donor-relationships-and-acquisition-for-nonprofits) - [Nonprofit Technology (17)](https://blog.charityhowto.com/tag/nonprofit-technology) - [marketing (17)](https://blog.charityhowto.com/tag/marketing) - [monthly giving (17)](https://blog.charityhowto.com/tag/monthly-giving) [![Follow Charityhowto on Twitter](https://blog.charityhowto.com/hubfs/CharityHowTo_February2020%20Theme/Images/twitter-1-e1542246092984.png)](https://www.twitter.com/charityhowto) [![Follow Charityhowto on Facebook](https://blog.charityhowto.com/hubfs/CharityHowTo_February2020%20Theme/Images/facebook-2-e1542246107335.png)](https://www.facebook.com/CharityHowTo/) [![Follow Charityhowto on Linkedin](https://blog.charityhowto.com/hubfs/CharityHowTo_February2020%20Theme/Images/linkedin-e1542246100531.png)](https://www.linkedin.com/company/charityhowto-com) ![Get Invited to FREE Nonprofit Trainings!](https://blog.charityhowto.com/hs-fs/hubfs/CharityHowTo_February2020%20Theme/Images/980ccb3d64561539002508-training-icon-01%20(2).png?width=142&height=115&name=980ccb3d64561539002508-training-icon-01%20(2).png "Get Invited to FREE Nonprofit Trainings!") #### Get Invited to FREE Nonprofit Trainings! 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